Store Brand

Hannaford had store brand peanut butter on sale this week.  Oddly, they advertised a sale on the larger size, but the smaller size was less and subject to in-store promotion.  I am fanatical about my Jif preference, but I can handle alternate peanut butters if they aren’t too bad.

I got a jar each of creamy, which we normally don’t buy, and crunchy.

Both are excellent, especially the creamy, but here’s the odd thing… I’d have told you the creamy tasted almost like Jif, to the point I could believe they came from the same factory and line.  The crunchy, though, it tastes more like Skippy to me.  Perhaps an improvement on Skippy, but it and the creamy do not taste as if they are the same brand, and one just happens to have peanut pieces intact in it.

Then again, I’m not sure I’ve ever done a taste test.  Perhaps it’s my overall preference for creamy clouding my senses.  (I consume at most perhaps 10% of the peanut butter used in the house, and I don’t mind crunchy, so that’s what we get.)

The main point is that, yay, another superior store brand we can switch to from now on at a savings.

1. The store brands usually do come from the same spigot as the name brands. It’s cheaper because there’s no marketing costs, only different labels and jar lid colors (sometimes).

   My son and I love Diet Dr. Pepper. But we buy the diet Dr. Thunder at WalMart. It tastes the same because it is the same. It also costs about 50 cents less for a 2 liter bottle than Diet Dr. Pepper.

   Posted by DCE  on  11/03  at  10:13 AM  from 
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